Here are a few general principles to keep in mind as you read through this Policy:
The Site is owned and operated by Premier Brands of America Inc. and its affiliates (referred to collectively in this policy as "we," "us," "our" and other similar pronouns).
As our business evolves, this Policy may change, so check back to this page periodically to make sure you understand how your personal information will be treated.
This Policy does not apply to information that you may provide to us, or that we may obtain, other than through our Site, such as over the phone, by mail, or in person, except that your rights to opt-out of our use and sharing of your personal information with third parties for their own marketing purposes apply also to the personal information that we collect offline.
Our advertisements that are displayed to you on third-party websites may be customized to your interests and preferences based on your personally identifiable information and web site usage information collected through our Site unless you opt out by following the instructions that can be found at (You have to opt-out using each of your Web browsing applications separately.) However, if you opt-out we may still suggest offerings to you on our Site based on your history at our Site.
What information is collected on this Site?
"Contact Us" is information that can be used to reply to an inquiry that you have made through our website. We collect Personal Information such as your name; company name; age or year of birth; postal addresses; e-mail addresses; telephone numbers etc… so that we may reply to your inquiry. We may at times send you periodic emails and/or product information. The information you provide will be stored in our database for future communication.
Site Usage Information
As is the case with many Web sites, our servers may automatically collect your IP address when you visit our Site, and we may associate that with your domain name or that of your Internet access provider. We may also capture certain "clickstream data" pertaining to your Site usage. Clickstream data includes, for example, information about your computer or device, Web browser and operating system and their settings, the referring page that linked you to the Site, the pages, content or ads you see or click on during your visit and when and for how long you do so, items you download, the next Web site you visit when you leave the Site, and any search terms you have entered on the Site or a referral site.
In addition, we may deploy various tracking technologies on the Site to collect additional information about
your Site visits. For example:
Cookies are small data files stored on your computer or device at the request of a Web site. A cookie assigns a unique numerical identifier to your Web browser and may enable us to recognize you as the same user who was at our Site in the past and relate your use of the Site to other information about you, such as your Site usage information and Personal Information. Cookies may also be used to enhance your experience on the Site (for example, by storing your username so you can log in easily, keeping you logged into the Site after you have provided your password, and storing the contents of your shopping cart as you browse) or to collect general usage and aggregated statistical information and detect and prevent fraud. Most browsers can be set to detect cookies and give you an opportunity to reject them, but refusing cookies may, in some cases, inhibit or preclude your use of the Site or its features. These tracking technologies may be deployed by us and/or by our service providers or partners on our behalf. These technologies enable us to assign a unique number to you and relate your Site Usage Information to other information about you, including your Personal Information.
By using our Web Site, you consent to our use of these tracking technologies as described above.
Do Not Track Disclosures
Some web browsers may transmit "do-not-track" signals to the websites with which the user communicates. Because of differences in how web browsers incorporate and activate this feature, it is not always clear whether users intend for these signals to be transmitted, or whether they even are aware of them. Because there currently is no industry standard concerning what, if anything, websites should do when they receive such signals, we currently do not change our tracking practices (which are explained in more detail under “Site Usage Information” above) in response to "do-not-track" (DNT) settings in your web browser. If and when a final standard is established and accepted, we will reassess how to respond to these signals.
Our third-party partners, such as ad networks, web analytics companies and social media and networking platforms, collect information about your online activities over time and across our Site and other online properties. These third parties do not change their tracking practices in response to DNT settings in your web browser and we do not obligate these parties to honor DNT settings. We utilize Google Analytics for our web analytics and you can opt out of your data being used by Google Analytics by visiting To opt out of Internet-based behavioral advertising, visit
How is your information used?
We or our service providers may use the information we collect from and about you to perform the following business functions:
responding to your requests, questions, and concerns
consistent with any communications preferences you have set on this Site, sending you or calling you with marketing and other communications, including information about products, services, and events, of ours and of others, that we think might interest you.
protecting our rights and property
customizing our Site to your interests and history with us
other purposes disclosed when personal information is submitted to us
To perform the above functions, we may match information collected from you through different means or at different times, including both Personal Information and Site Usage Information, and use such information along with information obtained from other sources (including third parties) such as demographic information and updated contact information. We or our service providers may also use your information to assess the level of interest in, and use of, the Site, our e-mails and our other messaging campaigns both on an individual basis and in the aggregate.
Do we share Personal Information and Site Usage Information with others?
Yes. We may share the information we collect on the Site with others for a variety of reasons. In addition to the kinds of information sharing you might expect, such as sharing with third parties who need your information in order to provide services to us (or on our behalf), we may share your information:
with our affiliates, and with your permission with other third parties, for their marketing and other purposes
when we believe in good faith that disclosure is necessary to protect our rights or property, protect your safety or the safety of others, investigate fraud or respond to a government, judicial or other legal request, or to comply with the law.
in connection with a corporate change or dissolution, including for example a merger, acquisition, reorganization, consolidation, bankruptcy, liquidation, the sale of assets or wind down of business
In addition, we may share non-personally identifiable Site Usage Information (including aggregate data) with others, for their own use, in a form that does not include your name or contact information.
While we endeavor to protect the security and integrity of sensitive Personal Information collected via this Site, due to the inherent nature of the Internet as an open global communications vehicle, we cannot guarantee that any information, during transmission through the Internet or while stored on our system or otherwise in our care, will be absolutely safe from intrusion by others, such as hackers.
If you correspond with us by e-mail, text message, or using Web forms like a "contact us" feature on our Site, you should be aware that your transmission might not be secure. A third party could view the information you send in transit by such means. We will have no liability for disclosure of your information due to errors or unauthorized acts of third parties during or after transmission.
"Linked-To" Web Sites
The Site may contain links, banners, widgets or advertisements that lead to other Web sites. We are not responsible for these other sites, and so their posted privacy policies (not this Policy) will govern the collection and use of your information on them. We encourage you to read the privacy statements of each Web site visited after leaving the Site to learn about how your information is treated by others.
We may change this Policy from time to time. When we do, we will let you know by posting the changed Policy on this page with a new "Last Updated" date. In some cases (for example, if we significantly expand our use or sharing of your Personal Information), we may also tell you about changes by additional means, such as by sending an e-mail to the e-mail address we have on file for you. In some cases, we may request your consent to the changes.
If you have any questions or comments regarding our privacy practices, you may contact us at:
Premier Brands of America Inc.
31 South Street
Mount Vernon NY 10550
©2018 Premier Brands of America Inc. All claims valid only in the U.S.
Effective Date: July 1, 2016